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Should your local business website have a chatbot?

5 min read · Oct 2025

Diagram of automated follow-up steps

Website chat can capture leads who don't want to call. Done badly, it annoys visitors and fills your inbox with junk.

Keep it simple

Ask what they need, where they are, and how to reach them. Then hand off to a human fast.

Route to your phone

Chat leads should land in the same inbox as calls and texts so nothing gets missed.

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